Privacy Policy
Last Updated: January 2026
Plough and Arrow Worcestershire ("we," "us," "our," or "Company") operates the website ploughandharrowworcestershire.co.uk. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all associated features, applications, and services.
Please read this Privacy Policy carefully. By accessing and using this website, you acknowledge that you have read, understood, and agree to be bound by all the provisions of this Privacy Policy. If you do not agree with our policies and practices, please do not use our website.
Information We Collect
We collect information about you in various ways, including:
- Personal Information: When you voluntarily provide it (e.g., name, email address, telephone number) through contact forms, newsletters, or account registrations.
- Technical Information: Your IP address, browser type, operating system, and referring URLs.
- Cookies and Similar Technologies: We use cookies, web beacons, and similar tracking technologies to enhance your experience and gather usage data.
- Usage Data: Pages visited, time spent on the site, links clicked, search queries, and interaction patterns.
- Location Data: Approximate location information based on IP address (to comply with UK and international gambling regulations).
How We Use Information
We use the information we collect for the following purposes:
- To provide, maintain, and improve our website and services.
- To conduct analytics and track performance of affiliate links and partnerships with casino operators.
- To affiliate tracking and commission purposes with third-party gambling operators.
- To personalise content and recommendations.
- To respond to your inquiries and provide customer support.
- To send promotional emails and newsletters (where consent is provided).
- To comply with legal and regulatory obligations, including age verification and gambling restrictions.
- To prevent fraud, security incidents, and illegal activity.
Cookie Policy
Our website uses the following types of cookies:
- Essential Cookies: Required for basic functionality and security.
- Analytical Cookies: Help us understand how you use our site (e.g., Google Analytics).
- Marketing Cookies: Used for affiliate tracking, advertising, and remarketing purposes.
- Third-Party Cookies: Placed by our affiliate partners and casinos to track referrals and conversions.
Most web browsers allow you to control cookies through their settings. You may refuse cookies or receive warnings when cookies are being set. However, disabling cookies may affect the functionality of our website. To opt-out of analytics, please adjust your browser settings or use an opt-out tool provided by the relevant analytics service.
Third-Party Links
Our website contains links to third-party websites, including casino operators, betting platforms, and affiliate partners. This Privacy Policy applies only to ploughandharrowworcestershire.co.uk. We are not responsible for the privacy practices, content, or security of third-party websites, and we encourage you to review their privacy policies before providing any personal information or engaging in gambling activities.
Third-party websites may place their own cookies on your device for tracking, analytics, and marketing purposes independent of our control.
Your Rights
Under the UK General Data Protection Regulation (GDPR) and UK Data Protection Act 2018, you have the following rights:
- Right of Access: You may request a copy of the personal data we hold about you.
- Right to Rectification: You may request corrections to inaccurate data.
- Right to Erasure: You may request deletion of your data (subject to legal obligations).
- Right to Restrict Processing: You may request limitations on how we use your data.
- Right to Data Portability: You may request your data in a portable format.
- Right to Object: You may object to processing, including for marketing purposes.
- Right to Lodge a Complaint: You may file a complaint with the Information Commissioner's Office (ICO).
To exercise any of these rights, please contact us using the details provided below.
Data Retention
We retain personal data for as long as necessary to fulfil the purposes outlined in this Privacy Policy, including to comply with legal, accounting, or reporting obligations. Retention periods vary depending on the context of the processing and our legal obligations:
- Contact information from inquiries: retained for 2 years.
- Analytics and usage data: typically retained for 12-24 months.
- Affiliate tracking data: retained in accordance with partner agreements and tax requirements.
- Cookie-based data: retained according to individual cookie expiration settings.
When data is no longer necessary, we will securely delete or anonymise it.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about our data practices, please contact us:
Email: privacy@ploughandharrowworcestershire.co.uk
Website: ploughandharrowworcestershire.co.uk
We will respond to your request within 30 days in accordance with applicable data protection laws.
Data Protection Officer Contact: If you believe we have violated your privacy rights, you may lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk or by calling 0303 123 1113.